• April 11th, 2009

Follow Iowa’s Ocean on Twitter!

Be the first to know about exciting happenings at Rathbun Lake through our official Twitter page. Get the latest info online or via the phone by logging on and registering for Twitter at www.twitter.com/rathbunlake, our official Twitter page.

About Twitter

Twitter is a free, online social media outlet that allows people to register to get instant updates from a variety of sources. Users can receive updates by following the quick and easy steps to create a twitter account and then selecting to “follow”.

Users will get short one- or two-sentence updates sent out by the bureau on a variety of topics ranging from exciting area announcements to important service dates and lake programs. The updates are sent to users through short emailed messages to your personal Twitter account. There is also an option to select the mobile phone feature to receive the messages (which are referred to as ‘tweets’) on-the-go.

“We are learning and recognizing that the trend of receiving information reflects more of a ‘what’s happening now’ society,” said Jamie Cochran, Executive Director. “Social Media is what many of our residents and visitors use to stay connected and it allows us to promote vital information to a wider audience.”

Social Media Outreach Includes Facebook

The lake’s Twitter page is Iowa’s Ocean latest addition to its social media outreach efforts. In April, the bureau launched its official Facebook page.

Facebook allows users to learn and connect with Iowa’s Ocean in an interactive environment. The popular social media tool has also allowed the bureau to reach out to millions of Facebook users and post informative content, as well as photos of the lake, popular events and links to area Web sites.

Users can find the city under the geographic groups section of Facebook and join the bureau’s group. You must have a Facebook account to join the group, but do not need to be a member to view the content or watch the online videos.

Iowa’s Ocean is one of a small handful of tourism groups using these free, online social networking tools to reach out to residents and one of the first in the Southern Iowa to have a presence on both Twitter and Facebook.

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